Sonas Pro is a New York-based agency specializing in data-driven design and digital marketing solutions for businesses of all scales. The agency focuses on helping companies accelerate growth through strategic design and digital services, such as SEO and content optimization.
The main challenges were to create an identity that reflected company values, and build the website in a limited timeframe. To address these challenges, I did a font and color study to define brand identity, and applied an information architecture framework to expedite the design of the marketing website while maintaining clarity and optimizing the user experience.